As a marketing leader, Alec elevates how organisations communicate value by blending data driven strategy, creative storytelling, and customer centric thinking. Guiding the national marketing for Easi, Alec shapes and delivers integrated campaigns across novated leasing and salary packaging, ensuring they meet evolving audience needs and drive measurable commercial impact.

By leveraging digital performance, SEO, content strategy, and paid media optimisation, Alec strengthens brand visibility, accelerates lead generation, and enhances the full customer journey. Partnering closely with cross functional and executive teams, he aligns marketing with organisational priorities, supports high value growth initiatives, and refines Easi’s market positioning.

With a passion for innovation and simplicity, Alec champions clear communication and frictionless experiences that help customers feel confident in their novated leasing decisions.

Job Title: Marketing Manager

Qualifications: Associate Degree in Film Production from SAE Institute, Cert IV in Marketing and Communication

Experience: 7 Years in Marketing, 2 Years in Novated Leasing